Consolidation and cost-cutting in the radio industry is an everyday occurrence. As more stations take a syndicated content approach, local staffing levels continue to shrink. Yet stations still need a website in order to maintain that local persona. In the digital age, maintaining your online presence goes beyond just simple site updates. Your advertiser base demands extended reach across all audience outlets. How are you going to provide results with a shrinking budget?
The task of maintaining an online/social presence grows more challenging each day.
Patrick Digital Xcellence is your partner to ensure quality service by allowing stations to outsource this maintenance in order to save cost. In return, we will maintain your digital presence by operating as a third party support service. Think of us as a syndication model for your online presence. Yet instead of a one size fits all service, Patrick Digital Xcellence will customize the experience to your local audience. Local grows audience, and we are here to support your growth!
Services include consultation as well as custom content updating. Multiple tiers will allow for anything from basic site updates all the way to full advertiser or listener interaction capabilities. Do you want to run local contests? We can support that. Promote local database growth? We are here for you! Is your Sales team unsure of how to pitch a proposal to a top client? Let us help! We can customize our service to fill most of your needs.
Patrick Digital Xcellence
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